By Boe was founded in 2000 by partners Annika Salame (Designer/Creative Director) and Philippe Salame (CEO). What began as a single store in Manhattan has since developed into a major player in high quality fashionable jewelry. The collection draws inspiration from the Scandinavian roots found in both partners, as well as the world-wide experiences they have lived through.
By Boe can be found in New York city as well as countless boutiques and specialty stores through out the United States and in several other countries around the world. The brand has become a favorite of A-list celebrities as well including Cameron Diaz, Oprah Winfrey, Tyra Banks, Jessica Alba, and Mary J. Blige. | 
